Lapel Pin News
Coca Cola Brazil advertises Coke Zero with tongue pins! | Coca Cola Brazil advertises Coke Zero with tongue pins! |
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In Brazil it has become trendy to say that you like the taste of the new Coke Zero, and most people have proven it buy branding their taste buds with the trademark. The Espalhe Marketing de Guerrilha Advertising Agency has begun a massive marketing campaign by paying for free tongue piercings for anyone willing to be photographed with a Coke Zero-branded tongue stud.
They say that Brazil does things differently and this is proof of true Brazilian advertising strategy. CLICK HERE to order your custom tongue pins!! |
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